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Ali The Fox


Summary

Ali the Fox, created by Hans around the year 2006, has a 12-million-member fan club online. On March 16, 2014, Ali is becoming 8 year old. Today, Ali has been licensed to more than 50 local and international brands for over 500 products, as well as to more than 60 ISPs for Internet contents and services. Ranging from mass market items to high-end consumer products, Dream Castle is aiming to investigate a viable business model for China’s cartoon business and manage to meet the 8th year of Ali’s brand strategy.


Type of Cooperation

Licensing, licensor


Coverage Areas

Ali the Fox, created by Hans around the year 2006, has a 12-million-member fan club online. On March 16, 2014, Ali is becoming 8 year old. Today, Ali has been licensed to more than 50 local and international brands for over 500 products, as well as to more than 60 ISPs for Internet contents and services. Ranging from mass market items to high-end consumer products, Dream Castle is aiming to investigate a viable business model for China’s cartoon business and manage to meet the 8th year of Ali’s brand strategy.


Country/Region

Mainland China

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