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商業溝通與應用文大全


Summary

從商務溝通的理論和實踐,到日常商業活動的具體細節,再到書面各式文書的寫作,作者總結多年從事商業管理研究的經驗,綜合寫作成本書。
全書分三部分:第一部分,從多角度介紹現代商業溝通的基本理論和概念;第二部分,分析共九大類的商務實用文體,並附有實用例子,亦介紹了電腦網絡訊息互通的基礎知識;第三部分,集中討論口頭溝通的技巧。
作者/Author: 李錦昌出版社/Publisher: 商務印書館(香港)有限公司


Country/Region

Hong Kong

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